I will continue to make the dish as written, but I think I may try playing around and making the sauce and mixing it with a shredded rotisserie chicken and putting in pitas. And WOW!!!! Aside from being somewhat time consuming to assemble (trimming the chicken took me about 45 minutes alone!! Lol!), it is DEFINITELY WORTH THE END RESULT!! The chicken literally melted in your mouth and all the seasonings blended perfectly!! My teenage boys are slightly picky about new foods, and they raved about this and we will absolutely be making this recipe again and again!! I served with a buttered herb rice and it was delicious.
I don't typically use chicken thighs, because chicken breasts are my "go to" almost always, but again, I wanted to give this recipe a true review as written. I made it EXACTLY as written (I try to always do this the first time trying a new recipe, and then tweak to my liking afterwards). I made this for dinner tonight (which I prepped yesterday and let the chicken marinate overnight). I am normally hesitant to try a recipe that hasn't been reviewed previously, but I was really excited when this popped up as a recommendation. Scroll through to find your new favorite meatball recipe. And even though serving meatballs over spaghetti is an American invention, there's no better way to enjoy these tasty meatballs than doused in marinara over a bed of pasta. These recipes will mostly follow that structure, sometimes with an added twist. An Italian meatball typically contains ground meat, specifically beef, garlic, eggs, parsley, and sometimes cheese. So all that changes today with these 10 outrageously delicious Italian meatball recipes that you won't be able to resist trying. Osmow’s tends to do most of its ad work in-house, though it works with Mississauga’s Kick Media on social outreach.Our 10 Best Italian Meatball Recipes for All Your Spaghetti Dinner Needs If you aren't making your own meatballs for spaghetti, subs, or soup, you're truly missing out. “We are still a smaller brand at the end of the day, and we need to be nimble and cover all areas as best we can,” Baric says.
#OSMOS SHAWARMA FREE#
Third party delivery partners like Door Dash and UberEats – which have become key to Osmow’s business since March – are offering free delivery and showing billboard and carousel advertising in their apps. That will include content on sites like Taste of Toronto and BlogTo, but also paid content on Instagram and Facebook, as well as popular Instagram page 6ixBuzzTV.
The promotion for National Shawarma Day also includes a strong social, digital and influencer play. Whenever Powell’s play became a focal point of a game, mentions of Osmow’s in online discussions were also abundant.
#OSMOS SHAWARMA TV#
In 2019, the QSR partnered with Toronto Raptor players Norman Powell and Fred VanVleet for what ended up being very well-received TV spots, alongside a promotion offering discounts on Raptor game days. The timing, Baric says, turned out well thanks to the team’s fortunes, and Powell returned for new ads the began airing when the delayed NBA playoffs began in the summer. Osmow’s does have some momentum on its side, as awareness and brand affinity in its home province has been growing. Despite the difficult pandemic economic conditions, it is sticking to an “aggressive” growth strategy that includes expanding into more provinces. The celebration was to have been promoted with in-store messaging, as well as a socially distanced celebration at its first location in the Streetsville area of Mississauga, but plans were cancelled thanks to COVID.īaric tells strategy that Osmow’s is Canada’s largest Middle Eastern fast casual restaurant brand, operating primarily in Ontario and Alberta with about 100 locations.
Osmow’s will be enticing consumers by scaling back the cost of a shawarma – as well as vegetarian falafel options – to pre-new millennium pricing. She says the plan is part of an effort to drive trial for the famous street food, which is well-loved in regions with established Middle Eastern populations but less known elsewhere. “We felt it was time for the brand to take ownership of National Shawarma Day,” says Marina Baric, marketing director at Osmow’s. 15 to officially be National Shawarma Day as a way to celebrate 20 years since eponymous founder Sam Osmow came to Canada from Egypt and set up the first location in Mississauga. Coffee, pizza and donuts already have their own days, and Middle Eastern QSR Osmow’s thinks its high time for there to be a National Shawarma Day that is just as special.
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